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Your new rug is an investment in comfort, aesthetics, and a cozy interior. To keep its appearance and softness for many years, it’s worth introducing a simple care routine. Regular maintenance doesn’t take much time—just a few minutes a week is enough to keep your rug looking like new.

Weekly

Vacuum the rug using a suction-only attachment without a rotating brush (a so-called beater bar). Delicate fibers don’t respond well to aggressive agitation, so it’s best to avoid vacuum heads with rotating rollers. First, vacuum along the direction of the pile, then gently against it to remove dust, pet hair, and particles from deeper layers of the pile.
If the rug has fringes, do not vacuum them—simply straighten them gently with your fingers or a comb to maintain their shape.

Every 2–3 months

Rotate the rug 180°. This simple step helps distribute the pressure from furniture and foot traffic more evenly, reducing uneven wear. Regular rotation also balances light exposure, helping colors stay vibrant and rich for longer.

As needed

If something spills, act immediately.
Use a clean paper towel or a soft cloth and press gently onto the stain to absorb moisture. Avoid rubbing, as this can push the spill deeper into the fibers. If necessary, lightly clean the area with water and a small amount of mild detergent, always testing it first in an inconspicuous spot.

Every 12–18 months

Plan a deep clean—either at home using appropriate products or professionally, depending on the fiber type and the manufacturer’s recommendations. Deep cleaning refreshes the pile, removes embedded dirt, and extends the life of your rug.

Small steps, big impact

Regular care is the best way to keep your rug looking like new for years. A few simple habits will help it retain its beauty, softness, and pleasant freshness—day after day, season after season.

Every rug has its own character—its feel, sheen, and the way it reacts to moisture and cleaning products. To ensure care is both effective and safe, it’s important to choose methods suited to the fiber type. Below are brief guidelines to help keep your rug in excellent condition for a long time.

Synthetic fibers (PP, PES, nylon)

Rugs made from synthetic fibers are exceptionally durable, resistant to wear, and very easy to maintain. They usually respond well to hot water extraction cleaning, provided you use products recommended by the manufacturer.
After cleaning, it’s best to dry the rug flat in a well-ventilated area, avoiding direct sunlight. Ensure good air circulation to speed up drying and prevent unpleasant odors.

Wool

Natural wool is a premium fiber—soft, resilient, and naturally resistant to dirt thanks to the lanolin in the pile. Use mild, pH-neutral cleaning products, ideally those designed specifically for wool.
Clean with cold or lukewarm water and avoid hot water, which can cause felting. Do not oversaturate—the rug will dry more slowly and may lose its shape.
When drying, keep the rug away from direct sunlight and heat sources such as radiators to prevent fading and shrinkage.

Viscose / artificial silk

Viscose is a delicate material with a beautiful, subtle sheen, but it requires extra care. The fibers are sensitive to water and friction, so spot cleaning should be limited to necessary areas only, using minimal moisture. For larger stains, it’s best to use a professional service that offers dry cleaning, minimizing the risk of damage to the glossy structure.

Jute / sisal / other plant fibers

Natural rugs made from jute, sisal, or other plant fibers have a distinctive, eco-friendly character and suit natural-style interiors beautifully. However, they require special care—do not wet them, as moisture can cause deformation or discoloration. Regular vacuuming and dry cleaning methods (such as specialized rug powders) work best. This helps preserve their raw, natural texture without damaging the fiber structure.

Summary

Choosing the right cleaning method ensures your rug will look like new—whether it’s made from synthetic, natural, or plant-based fibers. Gentleness, patience, and regular care are the keys to preserving its beauty for years to come.

During regular cleaning, pay attention not only to how often you vacuum but also to how you do it. Excessive suction power can weaken the pile structure over time, so it’s best to set the vacuum cleaner to a low or medium setting. This is sufficient to remove dust effectively while preserving the softness and resilience of the fibers.

Avoid using a rotating brush, especially on rugs with long pile or fringes. A rotating roller can tangle fibers, pull them out, or deform the rug’s structure. In these cases, a smooth suction nozzle or an attachment designed for delicate fabrics works best.

Don’t forget the underside

Every few weeks, it’s worth vacuuming the underside of the rug as well as the floor beneath it.
This simple step significantly reduces the buildup of dust, sand, and small particles that act like fine sandpaper on the fibers. Regularly cleaning the underside not only improves hygiene but also extends the life of your rug, protecting its structure and colors for many years to come.

If you plan to use hot water extraction cleaning (wet cleaning), proceed with extra care. It’s an effective way to refresh rugs, but it requires proper technique to avoid oversaturating the fibers. Use only a minimal amount of cleaning solution—just enough to remove dirt. After each wet pass, make additional “dry” passes to extract as much moisture from the pile as possible.

Before cleaning the entire surface, perform a test in an inconspicuous area (such as under furniture or in a corner). This ensures the product does not negatively affect the color or fiber structure.

Drying after washing

After cleaning, the rug should be dried flat in a well-ventilated room. Ensure good airflow—you can slightly lift the edges of the rug to speed up drying. Avoid direct sunlight and placing the rug near heat sources (radiators, space heaters), as high temperatures may cause shrinkage or distortion of the pile.

Delicate fibers – extra caution

For delicate materials such as wool or viscose, professional cleaning is often the best option. Specialists use appropriate equipment and products that allow thorough refreshing without the risk of oversaturation or loss of sheen. This is especially important for high-quality rugs, where the fiber structure requires gentle and precise care.

To fully enjoy your new rug, it’s worth taking care not only of its appearance but also of everyday comfort and safety. A well-chosen anti-slip underlay is a simple way to improve rug stability and prevent it from moving on smooth floors. An underlay also enhances walking comfort, reduces noise, and protects the underside of the rug from abrasion, significantly extending its lifespan.

Rugs and underfloor heating

If your home has underfloor heating, make sure that both the rug and the underlay are suitable for use with this system. Appropriate materials allow heat to pass through freely and help prevent overheating of the surface. Always check the manufacturer’s information—compatibility with underfloor heating is usually stated on the product label or in the description.

Protection from sunlight

Over time, sunlight can subtly alter the color of even the highest-quality fabrics. To prevent fading, try to limit prolonged exposure of the rug to strong direct sunlight. Blinds, curtains, or shutters work well to diffuse light during the brightest hours of the day.
Additionally, rotate the rug every few months so that colors and fibers age evenly, helping it maintain its appearance for years to come.

To keep your rug looking and smelling pleasant at all times, it’s worth adopting a few simple care habits. Regularly airing out the room helps remove natural odors that can build up in the fibers over time.
From time to time, you can also gently refresh your rug using baking soda—simply sprinkle a small, even amount over the surface, leave it for 30–60 minutes, and then vacuum thoroughly. This is a natural and safe way to neutralize odors without using harsh chemicals.

If needed, you may use a textile odor neutralizer, making sure it complies with the manufacturer’s recommendations and the information on the care label.
Always perform a test in an inconspicuous area first to ensure the product does not alter the color or texture of the fibers.

Removing organic odors

If you have pets or experience spills of organic origin (such as food, drinks, pet hair, or pet accidents), enzymatic cleaners are the best choice. They work biologically by breaking down organic particles rather than simply masking odors. After applying the product, be sure to dry the treated area thoroughly—use a dry cloth or paper towel, then allow the rug to dry completely in a well-ventilated area.

By following these simple steps, your rug will retain its freshness, cleanliness, and pleasant scent, helping your interior always feel clean and comfortable.